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Table 2 Characteristics of participants (n = 161) from the 20 focus groups

From: Salient beliefs among Canadian adults regarding milk and cheese consumption: a qualitative study based on the theory of planned behaviour

Language French English Total
City Quebec Montreal Toronto
Demographic variables, n (%)a      
Focus groups 8 (40) 4 (20) 4 (20) 4 (20) 20 (100)
Participants 72 (45) 27 (17) 24 (15) 38 (24) 161 (100)
Sex Male 32 (20) 16 (10) 15 (9) 17 (11) 80 (50)
  Female 40 (25) 11 (7) 9 (6) 21 (13) 81 (50)
Age 19-29 years old 34 (21) 12 (7) 5 (3) 17 (11) 68 (42)
  30-50 years old 38 (24) 15 (9) 18 (11) 21 (13) 92 (57)
  Not available - - 1 (1) - 1 (1)
  Mean age ± SD, years old 32.7 ± 9.6 32.3 ± 10.4 34.9 ± 8.6 32.0 ± 8.6 32.8 ± 9.3
Ethno-cultural origin Caucasian 70 (43) 22 (14) 15 (9) 16 (10) 123 (76)
African/Afro-American 1 (1) 4 (2) 2 (1) 5 (3) 12 (7)
  Asian 1 (1) - 2 (1) 9 (6) 12 (7)
  Hispanic - 1 (1) - 4 (2) 5 (3)
  Other - - 3 (2) 4 (2) 7 (4)
  Not available - - 2 (1) - 2 (1)
Education level ≤ High school diploma 13 (8) 7 (4) 7 (4) 6 (4) 33 (20)
  ≥ College diploma 59 (37) 20 (12) 15 (9) 32 (20) 126 (78)
  Not available - - 2 (1) - 2 (1)
Consumption status < Two servings per day 34 (21) 12 (7) 10 (6) 20 (12) 76 (47)
≥ Two servings per day 37 (23) 15 (9) 12 (7) 18 (11) 82 (51)
  Not available 1 (1) - 2 (1) - 3 (2)
Mean number ± SD, servings per day All participants 1.8 ± 1.2 1.9 ± 1.1 1.9 ± 1.2 1.8 ± 1.2 1.8 ± 1.2
High consumers 2.9 ± 0.6 2.8 ± 0.6 2.7 ± 0.8 2.7 ± 0.9 2.8 ± 0.7
Low consumers 0.7 ± 0.3 0.8 ± 0.2 0.8 ± 0.3 0.8 ± 0.3 0.7 ± 0.3
  1. aAll percentages are calculated for total participants (n = 161) (except for focus group data), and rounded to the nearest unit